Values

FRUGALITY

We aim to eliminate all financial waste and inefficiency in our operations, even during prosperous times. Not only does this enable us to accelerate the growth of our company, but it also allows us to avoid taking drastic measures in times of crisis.

ENTREPRENEURIAL SPIRIT

Our employees, at all levels, operate with an entrepreneurial mindset in their daily work. They are given ownership and responsibility to take initiative and pursue innovative ideas that create value for our customers.

SIMPLICITY

We are firm believers in simple business structures and minimal hierarchy, which allows us to make decisions quickly and remain nimble in the face of fast-changing market dynamics. We aim to always operate with the spirit of a small business, connecting directly and meaningfully with our customers.

TEAMWORK

We believe that the best thinking emerges when our employees collaborate closely, across teams, departments, and subsidiaries, to share insights and challenge each other’s thinking. Our commitment to collaboration also informs our long history of cultivating strong, successful relationships with strategic partners in every sector we invest in.

PURSUIT OF EXCELLENCE

We strive for excellence in every endeavor we undertake. We are always working to improve our productivity and the quality that we offer our customers. We are committed to continuous learning and exploration to ensure our adherence to the best practices and standards.

Principles

INTEGRITY

We are strong believers in integrity as the foundation for creating trust and successful relationships with our employees and partners.

CANDOR

We believe that clear, open communication within our organization, between all levels of the hierarchy, is crucial to our long-term success.

TRANSPARENCY

We believe in a culture of radical transparency, where our employees are strongly encouraged to honestly express and defend their views, actions, and decisions.

HUMILITY

We are acutely aware of the limits of our knowledge and skills. We believe that knowing what you don’t know is as important as anything that you know.